Inboundgeo
Client: Epicplayground
Tasks: Product Development
Website: https://www.linkedin.com/company/inboundgeo/
Inboungdgeo was a startup by the creators of EpicPlayground offering next generation of retargeting for its clients. They needed a scalable architecture and features to manage their customer’s campaigns. Their ability to capture visitor data, analyze it, and offer reports and suggestions to their customer demanded a robust system with strong database analytics and reporting.
IMG was engaged to assist Epic Playground in this technology assessment and scalability upgrade engagement. The primary goal of this engagement was to provide increased scalability and ease of ongoing technology management for Inboundgeo.. The data analytics to derive recommendations on data modeling was done by IMG’s data team and expert SMEs. The architecture and scalability was recommended by IMG’s Virtual CTO team and its associates. The systems development and management was performed by IMG’s full scale development team.
A PHP and MySQL cloud based technology solution in Digital Ocean environment was implemented, that offered robust visitor data capture and analysis as well as web interface through PHP for a rich experience for customer reporting.
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